HOW IT ALL BEGAN
My origins story
(Not the villain kind)
It all started with a bird that couldn’t fly.
I was 11 years old, sitting at my desk in Poland, when I wrote my first story—about that determined little bird. My parents still have a copy tucked away somewhere. That was the moment I knew I wanted to write for a living, though I had no idea where the journey would take me.
Fast forward through a few twists and turns (and an obsession with psychology along the way), my entrepreneurial spirit led me down various paths. I’ve taught, I’ve built, and I’ve explored. And I could finally spread my writing wings when I found copywriting.
Today, I’m on a mission to help as many businesses as possible get their message across with words that sell. I get to blend my love for storytelling with strategy, helping SaaS and service-based brands connect with their audiences through creative and authentic copy.
And the best part? I get to call it work.
How I think...
Every project starts like a good detective show—I dig deep, gather clues, and uncover what makes your brand tick. I believe in writing for humans first, algorithms second (because, let’s be real, robots aren’t buying your product... yet).
My goal?
To write copy that connects and converts.
How I work
After 3 years of writing copy for B2B brands, I've noticed something: most B2B companies sound the same. Most of them are stuck overusing the same corporate, tech & marketing buzzwords and end up blending in and boring their customers to death.
So, a copywriting maverick as I am, I decided to change this. And I designed my own system to help brands find their core message, story & personality–and write copy that puts it front and center.
I called it my Make Waves, Get Sales System.
When I work on a new project, I always...
➔ Take my time to truly understand your brand, business, and the solutions you offer. I'll figure out what makes you stand out and what unique value you bring to the world.
➔ Implement best SEO practices and keywords (in a natural way) in my copy. I'll provide you with your SEO page titles & meta descriptions when needed.
➔ Explain why I write things the way I do with detailed comments or a Loom video. There's always a reason for everything I write.
➔ Provide you with multiple headline options for your emails and website copy so you can A/B test for better conversions.
➔ Double or even triple-check everything to make sure there are no spelling or grammar mistakes in my copy.
➔ Ask for feedback. I may be a great copywriter, but I can't read your mind. I'll always ask for your feedback and implement the changes you want as soon as I can.
Key facts about my brand
Brand motto
B2B doesn’t have to mean boring-to-boring.
Brand mission
To humanize B2B copy & help brands stand out
I work with...
B2B brands that create positive change through human-centered solutions
Brand values
Freedom, creativity, innovation
Brand archetype
The Maverick (with a hint of the Sage)
90% of my clients are...
B2B SaaS brands, digital platforms & marketing agencies